They buy from them, hire them, marry them, and spend precious time with them. The author broke likeability down into psychological and physiological attributes that he thought were the key to likeability. In The Likeability Factor , consultant and researcher Tim Sanders shows how to elevate your likeability and success by teaching you how to enhance four critical elements of your personality: As open and easy to read as the book is, it also focuses on the here and now, life in the 21st century, and the unprecedented social norms and anomalies that we face. Relevance Improve your importance as a connection to others by lessening virtual connection and increasing vocal or face-to-face interactions.
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